Post by account_disabled on Mar 5, 2024 5:01:24 GMT
Voice Search : Based on natural language recognition and processing, it allows users to interact with devices via voice commands, bringing added value to the user experience. Virtual Assistant and Chatbot : AI tools that simulate a human conversation to assist users in various tasks or provide information, becoming a direct point of contact between the brand and customers. In addition to these, there are other emerging forms of AI such as Generative AI , which can create original visual or textual content, and Robotic Process Automation (RPA) , which automates repetitive business processes, freeing up resources for higher value-added activities . Implementing these technologies in marketing not only improves operational efficiency but also opens up new creative and strategic possibilities.
Read also: GPT Chat for Marketing: How to Take advantage of it Business Greece Telegram Number Data team discussing data reports with performance graphs, incorporating marketing AI for data-driven decisions. The principles of AI marketing AI marketing is a strategic and operational approach based on three key principles inspired by the human cognitive cycle: collect, reason and act. Each principle represents a crucial phase in the process of understanding and interacting with the consumer. Collect : This phase is dedicated to the acquisition of data, which can come from both online and offline sources. This data is then stored in databases that contain information about consumers, whether current or potential customers. Reasoning.
In this stage, the data collected is transformed into useful information through analysis. Artificial intelligence and machine learning play a crucial role, allowing you to interpret data and extract meaningful insights that can guide business decisions. Act : Finally, based on the analysis carried out, we move to action. In the context of marketing, this means implementing targeted communications aimed at influencing the decisions of consumers, whether potential or already acquired, through persuasive and personalized messages. Artificial intelligence also plays an important role in this final phase.
Read also: GPT Chat for Marketing: How to Take advantage of it Business Greece Telegram Number Data team discussing data reports with performance graphs, incorporating marketing AI for data-driven decisions. The principles of AI marketing AI marketing is a strategic and operational approach based on three key principles inspired by the human cognitive cycle: collect, reason and act. Each principle represents a crucial phase in the process of understanding and interacting with the consumer. Collect : This phase is dedicated to the acquisition of data, which can come from both online and offline sources. This data is then stored in databases that contain information about consumers, whether current or potential customers. Reasoning.
In this stage, the data collected is transformed into useful information through analysis. Artificial intelligence and machine learning play a crucial role, allowing you to interpret data and extract meaningful insights that can guide business decisions. Act : Finally, based on the analysis carried out, we move to action. In the context of marketing, this means implementing targeted communications aimed at influencing the decisions of consumers, whether potential or already acquired, through persuasive and personalized messages. Artificial intelligence also plays an important role in this final phase.