Post by account_disabled on Mar 6, 2024 8:08:17 GMT
Discussed is the possibility of sending news. More customization for the user the chatbot can be programmed to build another bridge in the relationship with customers: triggering relevant notifications so that the user completes a purchase or reorders a product or service . By using take's smart contact , for example, you can deliver to your user several of the most Country Email List valued aspects of communicating with a company today: personalization: you can communicate news that really makes sense for that specific customer; good timing: you only impact the customer when necessary, instead of maintaining frequent, generalized and purposeless communication; proximity: you communicate through channels that are familiar and easily accessible to the customer, such as facebook messenger or whatsapp; speed: with automation, the customer not only receives the message at the right time, but can also move forward in the conversation with ease . In other words, programming a chatbot to send news is building richer, more relevant and personalized communication. With this, you can improve your sales performance , since providing value and care to your customer increases the chance not only of making a purchase, but also of gaining loyalty and even promoting your brand to third parties.
When to create chatbots to send news however, it is precisely thinking about an optimized and personalized user experience that is a key point when creating smart contacts aimed at triggering news: when and what is the best way to put this into practice. To help you better understand the importance of this question, you need to put yourself in your client’s shoes. You've certainly been in the situation of providing your phone number or email address to a company and then regretting it, for example — after all, no one likes to become the target of insistent messages and emails without relevant content. . Therefore, the first point when determining when to create chatbots to send news to customers is to understand that you must use this tool at key moments, with a well-created strategy and well-defined objectives. This means that, contrary to what one might imagine at first glance, message automation technology for sending news should not be used to bombard users with discounts . Quite the opposite: the idea here is to use the bot to send extremely important information to the user and, mainly, configured in a personalized way, so that it is relevant.
Furthermore, it is always important to remember that avoiding one-time shots is a way to avoid having your number blocked by the customer. Therefore, make intelligent use of the tool you have at hand. Take.Case: latte basin to prove to you that using chatbots to send news is a strategy that can revolutionize your company's marketing, we brought you a practical example: the case of take + bacio di latte . In 2018, bacio wanted to take advantage of valentine's day to impact its customers in a different and fun way: combining the passion for gelatos with the love for june festivals, together we created elegantes gelatos . The action consisted of a promotional campaign via chatbot on facebook messenger , where the user interacted with the bot to create a personalized message for their loved ones — girlfriends, crushes, friends or family. Along with this elegant online mail, the person could send a voucher so that whoever received the card could exchange it for a gelato on june 12th of that year.